Choosing the Ultimate Amazon Tool - Helium 10 vs Jungle Scout vs Viral Launch

Vova Even Jan 25, 2023
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Disclosure: Hi! It's Vova :) Some of the links in this article may be affiliate links. I get a commission if you purchase after clicking on the link, this does not cost you more money, and many times I can even get a nice discount for you. This helps me keep the content free forever. For you. Thank you! :) 

Helium 10 vs Jungle Scout vs Viral Launch - Which One is the Best?

Featuring over 350 million unique products, Amazon is jam-packed with opportunities for newbies to capitalize on. 


But with massive options comes the challenge of finding the perfect first product to grow a successful brand. From sorting through tons of data to calculating its success rate, there’s a lot you need to do before you can finally create your product listing. 


But what if there was a better, more efficient, and quicker way to hunt easily sourceable, profitable, and shippable products? That’s where Amazon tools come into the picture! With this research software, you can find in-demand products boasting low competition yet high search volume and make data-driven decisions. 


But there's one problem…


There are over a hundred tools to choose from! So, how do you find the perfect Amazon software? To help you out, I’ve created an in-depth guide comparing Helium 10, Jungle Scout, and Viral Launch. By the end, you’ll know the differences between the tool’s features and pricing plans, and discount codes to kick-start your eCommerce journey.


If you prefer watching over reading, the video below covers the contents of this article in detail.


The numbers in the article are more up-to-date, so I’d recommend you check the numbers here, rather than the ones in my video.



A Quick Glance at Helium 10

Helium 10 is an all-in-one eCommerce suite of Amazon tools for listing optimization, product research, fraud protection, inventory management, reviewing analytics, and keyword research. You can access its web and mobile app software to manage multiple eCommerce businesses on the go. 


Helium 10 offers a free account with a trial, along with special discounts. Access all these goodies here.


Coupon code: VOVA10 = 10% OFF discount every month, forever.

Coupon code: VOVA6M20 = 20% OFF discount for your first 6 months.



Helium 10 boasts over 13 tools and Chrome extensions, including competitor spying, keyword research, product trend research, niche selection, refund spying, Amazon index monitoring, and fraud prevention. And more!


If you’d like to see exactly what it has to offer, and how much it costs, check out my blog post here.


A Quick Glance at Jungle Scout

Jungle Scout is an all-in-one Amazon research tool for sourcing and hunting products. It helps you estimate sales, research keywords and products, and spy on competitors from an easy-to-use dashboard.


In addition, Jungle Scout helps you launch and sell products based on accurate and reliable data. 


As a result, the software enables you to make data-driven decisions about your Amazon business through numerous tools like opportunity finder, product research, market intelligence, and listing management capabilities. 


Here are the best offers and discounts for Jungle Scout.


  1. 50% OFF discount

  2. Seasonal discounts

  3. Yearly discount


A Quick Glance at Viral Launch 

Viral Launch is another fantastic Amazon software packed with tools and features to help you succeed on Amazon. The VL suite includes software like product discovery, market intelligence, keyword research, listing analyzer, Kinetic PPC, split testing, and list builders.


Viral Launch also allows you to source, launch, and sell high-quality products to dominate the Amazon marketplace. The tool also calculates relevant costs and profits to identify whether your desired product fits your budget.


They guys at Viral Launch offer a free trial with discounts.


The code is VOVA, it grants you 20% OFF monthly, and 40% OFF yearly.

The Pricing Battle: Helium 10 vs Jungle Scout vs Viral Launch 

Now that you know the top three Amazon tools, let’s dive into their pricing plans:

Helium 10


Helium 10 offers its users five pricing packages, including a Starter, Platinum, Diamond, Elite, and A La Carte. 


Each plan comprises different numbers and types of features best to meet your unique business model and seller journey.


Besides this, Helium 10 offers you a free package to explore the platform tools and features. 


My blog post here covers exactly what the free version has to offer for you.


It also allows you to identify whether the platform matches your needs. Although it’s the perfect way to start, I recommend upgrading to another package if you’re committed to growing a successful Amazon brand.


Helium 10 also offers an A La Carte membership where Amazon sellers can add particular products, such as Xray, Black Box, Keyword Research, Magnet, Cerebro, Maintenance Tools, Index Checker, Alerts, Profits, and others.


This plan is perfect for users who want to use a few particular Helium 10 tools without paying the total price.


I recommend Amazon sellers use the Platinum plan - the one I use - since it offers access to valuable tools and Chrome extensions at an affordable $99/month. 


Yearly plans help you save even more money on Helium 10. For example, the Platinum will be only $990 instead of $1188 if you use the yearly package.


Pair it with the discounts below, and it’s only around $900!


With the Platinum plan, you can optimize keyword research, find winning Amazon products, improve listings, unlock analytics, and boost marketing efforts without spending too much. The best part? You get free access to Kevin King’s holistic eCommerce course, Freedom Ticket!


However, if you’re a big company seeking an all-in-one Amazon suite of tools, you should choose the Diamond plan. That way, you can have more users, track more competitors, and generally get access to more tools and data.


A 7 days money-back guarantee is available.


I have an in-depth comparison between the plans in detailed blog posts. I’ll add them below for you.


  1. Helium 10 Starter vs Platinum

  2. Helium 10 Platinum vs Diamond

Helium 10 Pricing Plans (Monthly)



Free

Starter 

Platinum 

Diamond 

Price 

$00.00

$39.00/mo

$99.00/mo

$249.00/mo

Access to a Suite of Tools 

Limited Access to Helium 10 Tools 

Limited Access Single-User Access to Helium 10 Tools 

Almost Full-Unlimited Single User Access to Helium 10

Full-Unlimited Access to Helium 10 for 3 Users

Keyword Tracker 

Up to 20 Keywords

Up to 20 Keywords

Up to 2500 keywords 

Up to 5000 keywords 

Alerts 

2 ASINs

2 ASINs

100 ASINs

300 ASINs 

Index Checker

No

6 uses per month 

150 uses per month 

300 uses per month 

Listing Optimization

Limited 

Limited 

Almost No Limits 

Unlimited

Follow-Up 

-

-

5000 emails/month 

15000 emails/month 

Freedom Ticket 

No

Yes

Yes

Yes

Add Ons 

None 

Market Tracking 360

Market Tracking 360 + Amazon Affiliate Marketing

Market Tracking 360 + Amazon Affiliate Marketing


Bonus: Helium 10 Coupon Codes and Discounts 


Save up on your favorite Helium 10 plan using one of my fantastic coupon codes. Here are several to help you get started:


  1. Use “VOVA6M20” to enjoy 20% off your first six months


  1. Or “VOVA10” to unlock 10% every month!


Psst…I recommend using VOVA10 if you’re planning to use Helium 10 to grow your brand for the long term. 


I’ve also prepared a playlist with over 100+ Helium 10 tutorials for you on my YouTube channel.


Here it is!


Jungle Scout


Jungle Scout provides Amazon users access to three price plans: Basic, Suite, and Professional


Each package includes a certain amount of access to Jungle Scout’s tools and features. 


7 Days money back guarantee is included with each plan.


 

I have in-depth comparisons of the plans of Jungle Scout as well.


  1. Jungle Scout Basic vs Suite

  2. Jungle Scout Suite vs Professional


The best discounts for JS are here as well.


  1. 50% OFF discount

  2. Seasonal discounts

  3. Yearly discounts


Jungle Scout Pricing Plans (Monthly)



Basic 

Suite 

Professional 

Price 

$49/month 

$69/month 

$129/month 

Keyword Scout 

3 searches/day

Unlimited

Unlimited

Product Database

3 searches/day

Unlimited 

Unlimited

Rank Tracker

No

3500 keywords

5000 keywords 

Product Tracker 

20 products

150 products

1000 products

Opportunity Score 

Yes (3 searches/day)

Yes

Yes

Supplier Database

No

Unlimited 

Unlimited 

Listing Builder

No

Yes

Yes

Sales Estimator 

Yes

Yes 

Yes


Bonus: Jungle Scout Tutorials Playlist 

I’ve created over 80+ Jungle Scout tutorials for you! Here you’ll find the YouTube playlist. Enjoy! 


Also, please don’t forget that you’ll save waaaaay more with the yearly plans of Jungle Scout.


Viral Launch 


Like Helium 10 and Jungle Scout, Viral Launch offers Amazon sellers access to three unique pricing plans: Essentials, Pro, and Pro Plus Add. While the Essentials plan is ideal for newbies, I recommend choosing the Pro model.


With the Pro plan, you can access essential Amazon tools, such as product discovery, keyword tracking, ASIN analysis, keyword ranking, keyword review, and listing optimization. 


However, if you’re a veteran ready to take your brand to the next level, you should use the Pro Plus Add. That way, you can unlock additional features like creating and monitoring ads, PPC automation, PPC insights, and better research tools. 


Besides this, Viral Launch offers a 14-day free trial to explore the platform and identify whether it suits your needs. 


You can also try its Chrome extension for free so you can discover profitable products and make informed sourcing and selling decisions. The features are limited with the free trial.


Furthermore, Viral Launch offers different services, such as a product launch for $200, Kinetic PPC, and much more! You can also contact their customer service team to get quotes for these services. 


Viral Launch Pricing Plans (Monthly)



Essentials 

Pro 

Pro Plus Add 

Price 

$69/month

$99/month 

$199/month 

Track Keywords 

-

2000 keywords 

5000 keywords 

Product Discovery

Yes

Yes

Yes

Track Products

-

350 products

1000 products

SEO and Listing Optimization

No

Yes

Yes

Organic and PPC Keyword Tracking 

No 

Yes

Yes

Track Rank Changes 

No

Yes

Yes

Competitor Monitoring

No

Yes

Yes

Campaign Monitoring and Adjustments 

No

No

Yes


Bonus: Viral Launch Free Trial + Coupon Codes and Discounts


Ensure a successful Amazon brand by using my coupon code VOVA to cut costs. You can click on this link to save 20% off monthly or 40% yearly.


You can also use this discount code to enjoy 20% off on Viral Launch’s services. 


Plus, when you use my link, you’ll get access to two months free of charge for the yearly plans!

Who Offers the Best Pricing Plan?

Now, let’s compare the three tool’s pricing plans to determine who offers the best model.


Don’t forget that using the coupon codes you’ll save even MORE! :)



Helium 10

Jungle Scount 

Viral Launch 

Chrome Extension

Free (limited)

$49/month or $349/year

Free (limited)

Starter Plan

$39/month or $348/year

$49/month or $349/year

$69/month or $690/year

Medium Plan 

$99/month or $990/year

$69/month or $589/year

$99/month or $990/year

Advanced Plan 

$249/month or $2490/year

$129/month or $999/year

$199/month or $1990/year

Free Trial 

30-days

No free trial 

14-days

Money-Back Guarantee

7-days

7-days 

None


The Ultimate Comparison – Helium 10 vs Jungle Scout vs Viral Launch 

Now that we’ve covered the different pricing models let’s compare Helium 10, Jungle Scout, and Viral Launch’s features. With my in-depth comparison table, you can get an in-depth understanding of each suite of tools and its benefits:


Tool 

Helium 10

Jungle Scout 

Viral Launch 

Product Research 

Yes

Yes

Yes

Keyword Research

Yes

Yes

Yes

Chrome Extension 

Yes

Yes

Yes

Rank Tracker

Yes

Yes

Yes

Listing Optimization 

Yes

Yes

Yes

Index Checker 

Yes

No

No

Email Follow-up

Yes

Yes

No

Hijacker Alerts

Yes

Yes

Yes

Profits Calculator

Yes

Yes

Yes

Niche Finder

Yes

Yes

Yes

Trend Checker

Yes

No

No

List Building Service 

No

No

No

Launch Service

No

Yes 

Yes

Supplier Database

No

Yes

No

PPC Tool 

Yes

Yes

Yes

Misspellings Checker 

Yes

No

No 

Photography Service 

No

No 

No

Chinese Lessons

No

Yes

No

Full Amazon FBA Course

Yes (Freedom Ticket)

Yes (Freedom Builder Bootcamp)

No 

The Overall Winner: Which One Should You Choose?

As you can see, Helium 10 offers the most tools to help you grow. Jungle Scout is the most cost-effective. Viral Launch falls somewhere in between.


Thus, if you’re a newbie, I recommend you try the Helium 10 platform’s 30-day free trial to explore its features and services to determine whether it suits your needs. 


If not, you can try Viral Launch or Jungle Scout – equally fantastic tools! Furthermore, if you prefer VL or JS but notice missing features, you can use Helium 10’s A La Carte plan to unlock the tools you need! 


Besides this, you can use the discount codes I discussed in the sections above to save $$$ on Helium 10, Jungle Scout, and Viral Launch’s pricing models.


Bonus: Free Cheat Sheet Giveaway!

I’ve got a secret cheat sheet here to help you navigate the differences between these tools, access more tools, see their pros and cons, what you should choose, and a few bonuses!

The Bottom Line 

Helium 10, Jungle Scout, and Viral Launch are fantastic tools to begin your Amazon journey. 


Each platform boasts unique and valuable tools to ease the product hunting and optimization process. The question is: which tool will you pick?


You can always use my comparison chart to identify which tool best fits your unique online business needs. I will do my best to keep it up to date.


Remember to consider the cost of each package before making a final decision to ensure it matches your budget. If you found this article valuable, you can surf my blog and YouTube channel to discover similar content. 


That’s all for today. Stay tuned!


Yours,

Vova :)

Disclosure:  Hi! It's Vova :) Some of the links in this article may be affiliate links. I get a commission if you purchase after clicking on the link, this does not cost you more money, and many times I can even get a nice discount for you. This helps me keep the content free forever. For you. Thank you! :)