How To Estimate Amazon Product Monthly & Daily Sales By ASIN With SmartScout Sales Estimator - Demo

Whether you are a private label seller vetting a new niche or a wholesaler checking the velocity of a brand, you need accurate data to make informed buying decisions.

The SmartScout Sales Estimator is a built-in, user-friendly tool designed to provide these high-level monthly and daily sales estimates in seconds.

In this guide, I explain how to use this tool to accurately calculate sales velocity, determine daily trends, and cross-reference your findings with physical competitor locations.

Key Features of the Sales Estimator

1. Built-In Accessibility: No need for external calculators; the tool is fully integrated into the SmartScout dashboard.

2. Simple Data Points: Generate estimates using just two pieces of information: the product's category and its Best Sellers Rank (BSR).

3. Global Functionality: Unlike some keyword tools, the Sales Estimator is designed to work across every marketplace supported by SmartScout.

4. Competitive Analysis: Ideal for quickly comparing the sales velocity of multiple competing products.

5. Exclusive Discount: Save 25% off for your first 3 months on any SmartScout plan (monthly or yearly) using coupon code VOVA25.

How to Use the Sales Estimator

The SmartScout Sales Estimator is designed to be "extremely straightforward," mimicking the workflow that many experienced Amazon sellers are already used to.

Step 1: Identify Category and BSR

To start, find a competing product on Amazon that you want to analyze.

Scroll down to the "Product Details" section of the Amazon listing to find its Best Sellers Rank (BSR) and the specific Category it is ranked in (e.g., Tools & Home Improvement or Kitchen & Dining).

Step 2: Choose Your Marketplace

Before entering your data, ensure you have selected the correct marketplace in the bottom-left corner of the SmartScout dashboard.

While many users focus on the US market, this tool is functional for all marketplaces available in the software.

Step 3: Enter Data and View Results

Input the BSR and select the corresponding category within the Sales Estimator tool.

The software will then provide a high-level estimate of the monthly sales for that product.

To understand daily sales, simply divide the monthly estimate by 30.

Market-Specific Availability

While the Sales Estimator works globally across SmartScout's supported regions, it is important to note that other features currently have more limited availability.

For example, the keyword functionality is currently available only in the US market, with the UK and broader European markets expected to enter beta soon.

Taking Your Research Further

The Sales Estimator provides a great starting point for understanding volume, but it is just one "injection point" into SmartScout’s massive database.

Once you have a sense of a product's sales velocity, you can use other tools mentioned in our full tutorial to dig deeper:

1. AI Listing Architect: Use the sales data to identify top competitors and then use the AI tool to optimize your own listing to capture that same traffic.

2. FBA Calculator: Once you know how many units a competitor is selling, use the FBA calculator to see if optimizing your size tier could help you beat their margins.

3. Traffic Graph: Visualize exactly where that competitor’s traffic is coming from and which products are frequently bought alongside them.

Sourcing Capabilities Metric Matrix

Start Your Free Trial Today

If you are just beginning your journey, the SmartScout Chrome Extension is free for up to 1,000 uses per month and provides top-level data like 30-day revenue and units sold directly on the Amazon product page.

For those ready to scale their business with the full suite of SmartScout tools, remember to use code VOVA25 to receive 25% off for three months.

This offer applies to both monthly and yearly plans and comes with a 7-day money-back guarantee, allowing you to explore the database with zero risk.

For more advanced strategies, check out my 42-minute masterclass with SmartScout CEO Scott Needham or our deep-dive sessions with Michael, both embedded below.