How To Use JoinBrands - Quick Tutorial & Demo - Best UGC Content Platform For Ecommerce Sellers

Launching your first User-Generated Content (UGC) campaign doesn't have to be a complicated or expensive ordeal.

While many sellers feel overwhelmed by the thought of finding influencers and managing creative briefs, JoinBrands has built a system that streamlines the entire process into a few logical steps.

Whether you need a simple unboxing video for your Amazon listing or a high-energy TikTok clip, you can go from account setup to a live campaign in a matter of minutes.

The Workflow at a Glance

1. Quick Setup: Sign up and connect your store (Amazon, Shopify, or TikTok Shop) to begin.

2. Smart Briefing: Use the built-in AI tool to generate professional scripts and requirements automatically.

3. Vetted Creators: Access a database of thousands of creators who are ranked and reviewed by other brands.

4. Risk-Free Selection: You aren't charged for the job until you actually approve a creator to start the work.

5. Exclusive Credit: Use coupon code Vova50 to get an immediate $50 credit toward your first campaign.

Your Step-by-Step Guide to Launching on JoinBrands

The platform is designed to be intuitive, even for those who have never managed a creative project before.

Once you log in, the dashboard guides you through the "Create a Campaign" flow.

You start by choosing your goal, most sellers begin with "Content Only" to get high-quality assets for their listings or ads.

1. Setting the Format and Incentives

First, you decide what kind of content you need.

For Amazon sellers, an unboxing video or a lifestyle "how-to" is usually the best starting point.

You can specify the video length (usually under 30 seconds for maximum engagement) and the format (Portrait for TikTok/Instagram or Landscape for YouTube).

One key thing to keep in mind is the "Price per Job."

If you’re looking for a creator with a massive following, you’ll need to offer a higher incentive.

Lower-priced jobs are often picked up by newer creators who are eager to build their ranking on the platform.

You can always add a "bonus" to attract more experienced, high-level creators.

2. Using AI to Write Your Brief

You don't have to be a writer to get great results.

JoinBrands allows you to simply paste your Amazon product link, and their AI will analyze the listing and generate a full creative brief for you.

This includes the setup, the talking points, and a call to action.

It gives you a solid foundation that you can then tweak to match your brand's specific voice.

3. Adding Specific Requirements

To ensure you get the right person for the job, you can set "Required Fields."

For example, if you're selling a professional microphone, you might set a requirement that says "Must have a recording studio."

The creator will have to confirm they meet this requirement before they can even apply.

This prevents a flood of generic applications and ensures that "Moms," "Nurses," or "Pet Owners" are actually the ones applying for products relevant to their lives.

Understanding Creator Levels & Approval

How the Matching Process Works

Once your campaign is approved by the JoinBrands team, the platform’s AI starts matching you with creators.

The system indexes thousands of past videos to find creators who have already worked in your niche whether it’s beauty, pet care, or fitness.

When you click on a creator’s profile, you aren’t just seeing a headshot.

You can see their location, their rating, and exactly how many jobs they’ve successfully completed on the platform.

Some of the top creators on JoinBrands have done over 1,000 jobs and earned significant income, meaning they know exactly how to follow a brief and deliver professional audio and video quality.

Shipping, Reimbursement, and Final Approval

The final step is getting the product to the creator.

Most sellers choose the Reimbursement Model.

In this setup, the creator buys the product directly from your store (like Amazon).

This is a win-win: it gives the creator "skin in the game" to finish the job quickly to get their money back, and it provides you with a verified sale on your platform.

You only pay for the content once you approve it.

If a creator mentions the wrong brand name or the lighting is poor, you can request a revision.

The platform even supports a chat feature so you can communicate directly with the creator throughout the process.

Why Now is the Best Time to Start

UGC is no longer a luxury; it’s a requirement for staying competitive.

Shoppers want to see your product being handled by real people with real opinions.

JoinBrands makes this accessible without requiring you to hire a full-time social media manager.

If you’re ready to see how UGC can impact your conversion rate, click the button below and use the promo code Vova50.

That $50 credit will cover most of your first video or a handful of high-quality lifestyle photos.

It’s a simple, low-risk way to give your brand the professional, authentic edge it needs.

P.S. – If you want to make the most out of JoinBrands, read my latest guide How Ecommerce Sellers Can Make The Most From JoinBrands