Why He Sold His Profitable 7-Figure Amazon FBA Business?

Hi! I’m Vova Even, and I’m excited to share some insights about selling an Amazon business from a conversation I had with Tomer David, a successful Amazon FBA seller. 

Here's his website: Sourcing Monster.

Have you ever wondered why someone would sell a business that’s making seven figures? 

That’s exactly what Tomer did when he sold his Amazon brand for an incredible $1.7 million in just three years!

In our chat, Tomer opened up about his journey, revealing the real reasons behind his decision to sell and offering valuable advice for other Amazon sellers. 

This isn’t just a story of success; it’s a look into the challenges and fears that come with running an inventory-based business. 

Tomer shared some key lessons that could help you if you're considering a similar path.

So, if you’re curious about what it takes to navigate the Amazon marketplace and why selling a thriving business might be the right choice for some, keep reading! 

You’re in for some great insights that could help you in your own journey.

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Why a 7-Figure Amazon Seller Decided to Sell His Business

Vova: Tomer! What made you want to sell your business? 

You were running a seven-figure business that was bringing in good money every month. 

It was like a cash machine, especially since you had built it up to the point where it was just working and growing on its own. 

Why sell it then?

Don’t Miss This Full Interview With Tomer: 1 Amazon FBA Exit. 1.7M$. 3 Years.

Tomer: Yeah, that’s a great question. 

I get asked this a lot, especially by people who aren’t Amazon sellers. 

They often ask, "Why sell something that’s making so much money?" 

You also mentioned it being like a cash business…

But you know what? It’s not exactly that. 

It’s actually an inventory-based business, which is different.

What I mean by that is, on paper, it might look like I’m making $100,000 or even $120,000 in profit each month. 

But I don’t actually see that money right away because I have to keep reinvesting it into more inventory to keep the business going and growing. 

There’s always this pressure to put the profits back into the business.

And then there’s the fear. 

I think every Amazon seller understands this fear — you see the profits, maybe $50,000 or $60,000 a month, but you’re always worried about losing it. 

Because of that fear, you feel like you need to keep launching new products. 

Recommended Blog: Learn From a 7-Figure Amazon Seller: Top Tips for FBA Success

Amazon products don’t last forever; they have a shelf life. 

So, even if you're making $50,000 today, you know it won’t stay like that forever. 

You constantly need to plan for the future and keep adding new products to stay ahead.

And yeah, to add more products, you have to keep putting money back into the business. 

So, it's not really passive. 

Unlike other businesses where you don’t have to keep reinvesting, with Amazon, I didn’t get to just sit back and enjoy the profits. 

If I made $100,000, I could take out maybe $10,000, $20,000, or $30,000, but it was never the full amount. 

There was always this fear hanging over me. 

I felt like all my income was tied up in one place, and that place was Amazon. 

That’s why I decided to sell. 

It wasn’t because the business wasn’t doing well — it was, in fact, doing great. 

But for me, personally, it was the fear of losing it all that pushed me to make the decision.

Vova: Yeah, I totally get that. 

You're right, it’s an inventory-based business, and that can be really tough. 

We were talking the other day about this when I shared a bit about my affiliate business. 

It’s a completely different setup. 

I love selling on Amazon, but I also enjoy the affiliate side of things because, with affiliates, I don’t have to deal with inventory. 

It’s simpler in that sense.

I can create content — or not — and still see income come in, if it's set up the right way.

But with an inventory-based business, even when things are going well, you’re always reinvesting. 

The business is growing, which is great, but you have to keep buying more inventory to support that growth. 

It takes a lot out of you, mentally and financially. 

So yeah, I see how that could be a big reason for wanting to sell. 

It’s not easy, and it can definitely make you start thinking about stepping away and taking action.

Thank you for your time, Tomer!

I Loved This Blog: Sell Your Amazon Business for Millions: Step-by-Step Guide from a 7-Figure Seller

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Conclusion

To wrap up my conversation with Tomer, it's clear that running an Amazon FBA business comes with both great opportunities and challenges. 

Tomer’s decision to sell wasn’t because the business wasn’t successful — it was doing very well — but it was more about managing the constant pressure that comes with an inventory-based business. 

As he explained, even when you're making a lot of money, much of it goes back into buying inventory, and that can take a toll. 

It’s important to understand the commitment it takes to keep growing in this type of business.

I hope Tomer’s experience helps you see the bigger picture, whether you're thinking about selling your own business or continuing to grow it. 

It’s not always about chasing the biggest profit but finding what works best for you personally, based on your own goals and comfort level. 

If you're interested in learning more about Tomer's journey or want to explore some of the resources he mentioned, check out the buttons below.

Thanks for reading!

P.S. Tomer chose Fortunet as his broker. 

I've also included a video review of the company below.

Take a look to see if Fortunet might be a helpful resource for you!

If you ever decide to make a deal with the company, mentioning Tomer’s name will support his journey too!