Seller Assistant Pricing 2026 - Full Review of Price Plans, Cost, and Which One to Choose

If you’re here, you want one thing: the real Seller Assistant pricing, what each plan includes, and which one makes sense for your Amazon business.

No fluff. No hype. Just clear answers.

Seller Assistant is a product sourcing and validation tool for Amazon sellers. Great for online arbitrage and wholesale.

Get Seller Assistant Free Trial + Coupon Code (VOVA10 = 10% OFF)

It shows profit, ROI, IP alerts, restrictions, stock levels, and other key data directly on Amazon product pages. Instead of opening 5 tabs and calculating everything manually, you see the numbers instantly.

But how much does Seller Assistant cost? And which plan is worth it?

I'll break it down step by step for you. My name is Vova Even, I've been selling on Amazon since 2016. Let's start!

Seller Assistant Pricing Overview

Seller Assistant currently offers five pricing plans. I also welcome you to visit the official Seller Assistant pricing page, to follow along.

Start
Pro
Business
Business Plus
Agency

The difference between these plans comes down to four things:

• How many people can use it (seats)

• How many products you can analyze each month

• Whether you get workflow and automation tools

• Whether you get onboarding and enterprise features

There is also a 14-day free trial on paid plans, so you can test before committing. 

Now let’s go deeper into each plan.

Start Plan - Best for Beginners in Online Arbitrage

The Start plan is the entry-level paid option.

It is built for solo sellers who are just starting online arbitrage and want to validate products faster without paying for advanced wholesale tools.

Good for:

• Beginners

• Low monthly sourcing volume

• Testing the tool

Not ideal for:

• Large supplier price lists

• Teams

• High-volume sourcing

If you are just getting started and want to stop guessing profit manually, Start is the cheapest structured way to begin.

Pro Plan - Best for Growing Online Arbitrage Sellers

The Pro plan is where Seller Assistant becomes powerful for serious sourcing.

This plan includes:

• Seller Assistant browser extension

• 10,000 lookups per month

• Price List Analyzer (3,000 product scans per month)

• Bulk Restriction Checker

• IP Alerts

• Built-in VPN

• 2 seats

This is ideal if you:

• Source products weekly

• Open many product pages daily

• Want fast ROI and profit calculations

• Need to avoid IP complaints and restrictions

For most consistent online arbitrage sellers, Pro is the sweet spot between price and performance.

Get Seller Assistant Free Trial + Coupon Code (VOVA10 = 10% OFF)

Business Plan - Built for Wholesale Sellers

The Business plan is designed specifically for wholesale sourcing.

It includes everything in Pro, plus:

• Much higher product scan limits

• Workflow management tools:

• Purchase Orders

• Suppliers

• Warehouses

• Zapier and Make integrations

• Priority support

• 2 seats

Why this matters:

Wholesale sellers analyze supplier catalogs. Those catalogs can contain thousands of products. Without automation, this takes days.

Business is built to handle that scale. If you work with supplier price lists regularly, this plan saves massive time.

I also welcome you to read out Seller Assitant guide, to make the most out of this tool.

Business Plus - For Scaling Wholesale Teams

Business Plus removes friction for growing teams.

It includes:

• 5 seats

• Everything in Business

• Unlimited usage

• Dedicated onboarding

This plan is for operators, not beginners.

If your team sources daily and limits slow you down, Business Plus gives you freedom and structure.

Get Seller Assistant Free Trial + Coupon Code (VOVA10 = 10% OFF)

Agency Plan - Enterprise Level

The Agency plan is for agencies, aggregators, and multi-brand operations.

It includes:

• Unlimited seats

• Unlimited workspaces

• Unlimited features

• Dedicated customer success manager

• Dedicated onboarding

• SLA

• SSO

If you manage multiple brands or client accounts, Agency gives enterprise-level control. Most solo sellers do not need this.

Monthly vs Annual Billing - Which Is Better?

Annual billing lowers the monthly cost.

Simple math.

If you know you will use Seller Assistant long-term, annual is usually cheaper.

If you are still testing your sourcing model, monthly billing keeps risk lower.

Think about it like this:

If Seller Assistant helps you find just ONE additional profitable product per month that makes $100 profit, the tool already paid for itself.

That is how you should evaluate software pricing.

Get Seller Assistant Free Trial + Coupon Code (VOVA10 = 10% OFF)

Seller Assistant Add-Ons

Seller Assistant also offers add-ons.

Instead of upgrading plans immediately, you can purchase extra:

• Lookups

• Bulk restriction checks

• Price list scans

• API requests

• Extra users

Sometimes buying add-ons is cheaper than jumping to a higher plan. This flexibility is useful for sellers who hit only one limit.

Does Seller Assistant Have a Free Trial?

Yes.

There is a 14-day free trial on paid plans.

That means you can test the tool before fully committing.

If you use a discount link, you may also reduce the annual cost.

Get Seller Assistant Free Trial + Coupon Code (VOVA10 = 10% OFF)

Does Seller Assistant Have a Coupon Dode?

Yes.

The Seller Assistant coupon code is VOVA10, it helps you save 10% with all the plans, both on the monthly, and the yearly option.

Is Seller Assistant Worth the Price?

If you are serious about Amazon sourcing, yes.

Here’s why.

Without a tool like this, you:

• Manually calculate profit

• Manually check restrictions

• Manually check IP complaints

• Risk costly mistakes

Amazon mistakes are expensive.

One bad product can cost more than a yearly subscription.

Seller Assistant speeds up validation and reduces risk.

Speed + safety = more profit potential.

Which Seller Assistant Plan Should You Choose?

If you are brand new → Start
If you do online arbitrage regularly → Pro
If you analyze wholesale catalogs → Business
If you run a sourcing team → Business Plus
If you manage brands or clients → Agency

Simple.

Seller Assistant Pricing FAQ

How much does Seller Assistant cost?

Pricing depends on the plan. There are Start, Pro, Business, Business Plus, and Agency options, each with different limits and features.

Is there a free version?

There is a free trial for paid plans. Some limited features may remain accessible after cancellation, but full functionality requires a subscription.

Can I cancel anytime?

Yes. Subscriptions renew automatically, but you can cancel before renewal to avoid the next charge.

Can I upgrade or downgrade later?

Yes. You can change plans as your business grows.

Does Seller Assistant work on Chrome?

Yes. It works as a browser extension and supports major browsers. Learn more about how to download and install the Seller Assistant extension.

Final Thoughts

I started selling on Amazon in 2016.

One thing became clear very fast:

Speed wins.

The faster you validate products safely, the more opportunities you capture.

Seller Assistant is not magic.

But it makes sourcing faster, cleaner, and less risky.

If you are serious about Amazon FBA, structured product validation is no longer optional.

It is part of the business.

Now you know exactly what each Seller Assistant pricing plan includes and which one fits your stage.

Choose based on your sourcing volume, not emotion.

And always think long-term.

Get Seller Assistant Free Trial + Coupon Code (VOVA10 = 10% OFF)