Jungle Scout Cobalt Review - Detailed

Do You Really Need Cobalt by Jungle Scout or You Can Simply Survive Without This?

Hey, welcome to Jungle Scout Cobalt review. In this article, I will share with you my insights about Cobalt and later, Eva from Jungle Scout will join me to shed more light on this tool.

Basically, Cobalt is one of the products of Jungle Scout, one of the leading players in the selling on Amazon space. Ever since I started selling on Amazon, I've been using jungle Scout and it has been a loyal companion throughout my six years journey.

Oh, let me introduce myself. I am Vova Even. My specialization is selling on Amazon, which I have been doing since 2016. Besides that, I am an instructor on Udemy where I offer courses on Amazon FBA. I also have an active YouTube presence where I share information about Amazon FBA.

Coming back to the topic of the day, Cobalt by Jungle Scout is aimed more toward enterprise-level brands, aggregators and agencies. Thus, if you're an agency or an enterprise-level brand or aggregator who wants to take their brand to the next level, Cobalt can help you with that.

As I mentioned above, you'll have a cool overview of Cobalt by Eva from Jungle Scout. And even after that, if you have any questions regarding the tool; for example, if the tool is right for you or if you should just let it slide; if you can really use it to your advantage, or if it will only be wastage of your bucks – rest assured, all your questions will be answered!

If you want to learn more about Cobalt for free, over the phone, book a free Cobalt demo here.

Now, let’s join Eva who is going to take us through this yet another Amazing addition to Jungle Scout tools. 

If you would rather prefer a vlog than a blog, here you go! :)

Key Offers I Share in this Article 

1. Get Jungle Scout 50% OFF discount

2. Get more Jungle Scout discounts

3. Get yearly Jungle Scout discounts

Freebies & Additional Resources for Amazon FBA Sellers

1. Contact the Jungle Scout Cobalt team

2. 3 eBooks, 3 courses, valued at over $1200

3. Our Amazon FBA Community on Facebook

4. Jungle Scout Downstream Review - Detailed

Eva: Thank you so much Vova for allowing me an opportunity to directly engage with your audience on this blog. I had been looking forward to it since the last time we reviewed Downstream by Jungle Scout.

My Detailed Blog Post: Jungle Scout Downstream Review - Detailed

Now, I will again start with a striking fact for your readers to know: Every year, nearly a million new sellers join the Amazon Marketplace! 

But do you know what that means for your business?

Well, if you're an Amazon brand, it means ever-growing competition. And If you're an Amazon brand management agency, it means there are millions of potential new clients for you as well as for your competitors. If you're an investor, a brand or an aggregator, it means endless opportunities to expand your venture. 

However, that’s easier said than done. The struggle of narrowing those opportunities down is, without a figment of doubt, a real one. The Amazon channel is full of growth and opportunities for your company, but that’s the same for your competitor. So you might be wondering how I set myself apart from the competition. 

Well, I'll tell you how: Jungle Scout. For the past six years, Jungle Scout has been the leading all-in-one platform for selling on Amazon. Here's a full tutorial of Jungle Scout on Vova's channel for you!

A written version of this Jungle Scout A to Z tutorial is also available.

We recently won a Webby Award for the Best e-Commerce Apps and Software, and have been featured in renowned publications including Forbes, The New York Times, The Wall Street Journal, Bloomberg, and more. If there were any five things that will summarize our success so far, it will these five numbers below:

• 17 –  It’s the number of global marketplaces we support. 

• 500,000 – The number of customers we serve worldwide.

• 110 Million – The amount of growth Capital Equity we've raised. 

• 1.8 Billion – The number of data points we monitor each day, 

• 22 Billion – The amount of Amazon's Revenue we support each year. 

Outstanding, right? There are very few companies that have challenged our glory in terms of these numbers. We continue to grow more by introducing tools such as Cobalt. Let’s discuss this tool in detail:

Overview of Cobalt by Jungle Scout

Cobalt is built exclusively for brands, agencies and investors. We launched it as a suite of best-in-class enterprise tools to help you dominate your segments and maximize your margins. So far, we have helped big brands like Brooklinen, HP, Johnson Outdoors, Clorox, Starbucks, Pepsico, International Papers, Elevate Brands, Turbie Twist, Pfizer, Bic, Keurig and many more with the Amazon channel. 

Cobalt gives you detailed insights into the Amazon Marketplace that you can't get anywhere else. With the click of a button, you can have instant access to Category Performance, Market Share by brand, Consumer Trend Data, Keyword Performance, Product Insights, Share of Voice and more.

For an instance, have you ever wanted to know how much revenue the nail polish category is bringing in? Or maybe you want to know your category's unit sales, how many friends are competing in your category, or how many ASINs occupy your category. 

Cobalt gives you access to all of this data and more for any category on Amazon. It allows you to dive deeper into each ASIN to uncover product details and top keywords your competitors are targeting.

You can easily view your competitors’ organic and sponsored share of voice for any given keyword, their market share in any given category, and view their revenue unit sales and other game-changing insights.

All of these metrics will allow you to identify emerging competitors and help you learn what strategies they're employing. This will also help you evaluate the overall efficacy of those strategies within your own market. 

However, gaining competitive intelligence isn't the only reason why top e-Commerce companies choose Jungle Scout. Agencies can utilize Cobalt for business development to identify potential clients by monitoring brands that are underperforming, understand their necessary win conditions and develop a plan to boost their overall market performance.

Your sales team can then leverage Cobalt data in pitch decks to chart growth opportunities on Amazon with a clear data-driven roadmap. Moreover, Investors can utilize Cobalt to explore categories on Amazon that have the highest potential for revenue and growth.

They can view what brands are dominating trending categories and data that will help them carefully consider long-term investment opportunities.

Brands, agencies and investors can use Cobalt for data-driven reporting because the tool makes it easy to create visual representations of any market to share with stakeholders investors and clients. 

You can build reports that answer critical market share questions, show what the trends look like, and explain necessary win conditions using Cobalt data.

While using the tool, you will have access to the most accurate Amazon keyword research tool on the market, Keyword Scout. You can use this to discover high-converting keywords and gain critical insights into your competitors' keyword strategies. 

Last but not least, whenever you need help, our dedicated customer care team is always available to answer your questions.

Free Call With The Jungle Scout Cobalt Team

So, if you are interested in learning more about how Cobalt can help dominate your market and maximize your margins, set up a free Cobalt demo with us today!

Vova: Thank you so much for presenting all these details of Cobalt by Jungle Scout to our readers, Eva.

It was truly a comprehensive overview of this wonderful tool. I am sure after reading this, many would be looking forward to using it for their business. So, don't forget to set up your FREE Cobalt DEMO with the Cobalt team!

So, this is me signing off now. If you have come thus far, thank you, and please continue reading more of my posts on my Amazon Seller blog. I also have Udemy courses for you that are very elaborate in getting you started on Amazon. Whatever you wish to do in the future, I have best wishes to you. See you in my next blog. For now, goodbye!

Yours,

Vova :) 

P.S - Of course you're always welcome to grab the best Jungle Scout discounts, and if you want to invest in the regular plans of Jungle Scout, learn more about the Jungle Scout pricing plans here.