Does Helium 10 Work in India? Which Tools Are Available for Amazon India Sellers?

If you’re an Amazon seller in India, you might be wondering whether Helium 10 is the right tool for your business. 

This article answers your questions by exploring the Helium 10 tools available for this marketplace and providing key insights to help you decide if it’s a good fit for your needs.

I also welcome you to get a free Helium 10 account and top coupons here.

A Quick Note Before We Begin

Helium 10 has you (Yep, you! 😉) covered with a free trial and some of the best discounts out there for their tools.

But that’s not all — I’ve also got a playlist packed with over 200 super easy tutorials to guide you step-by-step.

Whether you’re just starting or looking to grow on Amazon India, these tools and tips are made for you.

Check out the buttons below and see for what I mean!

Create Free Helium 10 Account Now & Get Best Coupons!  

• Use code VOVA10 to enjoy 10% OFF for life

• Use code VOVA6M20 to get 20% OFF your first 6 months

Watch My 200+ Helium 10 Tutorials Here! 

Now, let’s dive into how Helium 10 supports Amazon India sellers and the tools you can use to grow your business.

Helium 10 Tools for Amazon India

Helium 10 offers a robust suite of tools that support sellers in various marketplaces, including Europe, the Middle East, Africa, and India. 

To make things easier, they’ve created a dedicated page that’s always up to date with the tools available for each region.

This means you can quickly see what’s available in your marketplace as they continue to roll out new features.

>> Helium 10 Supported Marketplaces and Tools

For Amazon India sellers, Helium 10 offers all the essential tools you need — like product research, keyword optimization, and listing creation — to simplify your workflow and drive more sales.

Product Research

When it comes to product research, Helium 10 offers some fantastic tools that are available for Amazon India sellers. 

Let’s take a closer look at them.

Black Box

The first product research tool is Black Box. 

This tool allows you to tap into Helium 10’s vast catalog of products, sourced directly from Amazon. 

With Black Box, you can set specific criteria to find the right products for your business.

For example, you can search for:

• Products weighing less than 100 grams,

• Belonging to the Home and Kitchen category,

• Priced at over $30, and

• Generating more than $9,000 in monthly sales — all at once!

Once you input your desired criteria, Black Box scans the database and provides you with a list of products that meet your requirements. 

From there, you can dive deeper into your research, analyzing the opportunities these products might present.

If you’re new to Black Box, I recommend checking out my detailed tutorial that walks you through how to use this tool effectively. 

Trendster

The next tool is Trendster that helps you stay ahead by identifying trends related to Amazon products and keywords.

It even lets you compare these trends with Google Trends data, giving you a clearer picture of how demand is evolving over time.

Chrome Extension

Another standout in Helium 10’s product research lineup for Amazon India is the Xray Chrome Extension. 

This tool is incredibly useful for both product research and product validation.

It gives you quick insights into various aspects of a product, helping you make informed decisions about whether it’s worth pursuing. 

Best of all, you can download it for free using the button below. To make things even easier, I’ve included a step-by-step tutorial that covers everything from installation to advanced tips, so you can get the most out of this powerful tool.

Download The Helium 10 Chrome Extension For Free

Learn How to Use Helium 10 Chrome Extension From Scratch!   

Keyword Research

Helium 10 also offers powerful keyword research tools for Amazon India. 

Let’s break them down.

Cerebro

Cerebro is Helium 10’s reverse ASIN keyword research tool. 

It allows you to take an existing product (using its ASIN) and uncover all the keywords that the product is ranking for on Amazon. 

This is a game-changer for competitive analysis.

Here’s how it works:

• You input the ASIN of a product — say, a competitor’s product in your niche — into Cerebro.

• The tool then generates a comprehensive list of keywords that the product is currently ranking for.

• By analyzing these keywords, you can identify the “money-making” keywords that drive traffic and sales for your competitors.

If you input multiple ASINs from top competitors, you’ll gain a complete picture of the keywords dominating your market, which can help you refine your own strategy.

I’ve created a YouTube course called the Amazon FBA Listing Optimization Free Course, which has become one of the most popular resources on my channel.  

This course features a detailed video tutorial that covers everything you need to know to use Cerebro effectively.

While Helium 10’s interface has evolved over the years, the core techniques I teach are still highly relevant, making it a must-watch for all Amazon sellers.

The best part?

It’s completely free — no strings attached, no upsells.

Just click the button below to access it now!

Watch My A to Z Tutorials To Learn Amazon Listing Optimization! 

Besides this course, I've also got a dedicated Cerebro tutorial that goes into even greater detail about it. 

Don't forget to watch it to make the most of Helium 10’s keyword research capabilities.

Magnet

The next essential tool for keyword research in Helium 10 is Magnet. 

It allows you to input a single keyword, like "gardening shovel," and generates a list of relevant keywords. 

The list can sometimes also include terms that aren’t relevant, but the beauty of Magnet lies in the flexibility it offers. 

You can sift through the generated list, filter out unrelated keywords, and refine it to include only the most relevant ones for your product.

With these relevant keywords in hand, you can build a highly optimized product listing that targets the right audience.

My free course also features a tutorial on Magnet, and I’ve embedded it below so you can check it out anytime. :)

Combining Cerebro and Magnet

When you use Magnet alongside Cerebro, you unlock a powerful keyword strategy that covers all bases.

• Cerebro helps you reverse-engineer the success of your competitors by showing the exact keywords they rank for.

• Magnet enables you to uncover fresh, relevant keywords that might not yet be on your radar.

Together, they ensure you’re not just following the crowd but also discovering unique ways to stand out and attract more customers to your listings.

Listing Optimization

Helium 10 offers several tools to help Amazon India sellers create and optimize their listings effectively. 

These tools work seamlessly together to ensure that your product listings are well-structured, keyword-rich, and optimized for Amazon’s search algorithm. 

Frankenstein

The first tool is Frankenstein, which helps you process the keywords you’ve gathered from Cerebro and Magnet. 

This tool allows you to clean up your keyword lists by removing duplicates and irrelevant terms. 

For instance, if you’ve found overlapping or unrelated keywords during your research, Frankenstein can streamline your list, leaving you with a refined set of keywords.

These processed keywords are then ready to be used in Scribbles, Helium 10’s listing creation tool.

Scribbles

Scribbles, also referred to as Listing Builder, is a dedicated tool for creating Amazon product listings. 

Here’s how it works:

• After processing your keywords in Frankenstein, you import them into Scribbles.

• Scribbles helps you build your product title, bullet points, description, and other listing elements, ensuring that all the important keywords are included.

The goal is to create a well-optimized listing that captures buyers’ attention and ranks well in Amazon search results. 

If you’re unsure how to get started, I’ve included a step-by-step tutorial in my free course below. 

This course demonstrates how to use Scribbles and other tools effectively for listing creation.

Grow With My FREE Amazon Listing Optimization Course!

Index Checker

Another Listing Optimization tool available for Amazon India is Index Checker. 

This tool helps you determine whether your keywords are properly indexed by Amazon.

An indexed product is one that appears in Amazon search results when a shopper searches for a specific keyword.

For example, if you’re selling a gardening shovel, you can use Index Checker to see if your product shows up when someone searches for “gardening shovel” or “gardening shovel with brown handle.”

Here’s how Index Checker helps:

• If your product is indexed, it means shoppers can find it in the search results, even if it’s not on the first page.

• If it’s not indexed, it could be due to issues like incorrect product categorization or poor listing optimization.

In such cases, you can try moving keywords around within your listing. 

For instance, shift a keyword from a bullet point to the product title or description, especially if it’s highly relevant to your product.

While indexing issues are less common now compared to earlier years, it’s still a good practice to check your listing using Index Checker to ensure everything is in order.

To get the most out of these tools, don’t forget to explore the free resources I’ve linked below. 

Create Free Helium 10 Account Now!  

• Use code VOVA10 to enjoy 10% OFF for life

• Use code VOVA6M20 to get 20% OFF your first 6 months

Watch My 200+ Helium 10 Tutorials Here! 

Listing Analyzer

Another valuable tool that’s available for Amazon India sellers is the Listing Analyzer. 

This tool takes listing optimization to the next level by allowing you to analyze your product listing — or even a competitor’s listing — in detail.

Listing Analyzer provides a comprehensive evaluation of your product listing based on various key factors:

• Bullet Points: It checks whether your bullet points are fully utilized and if they meet the character limits.

• Title: It evaluates the effectiveness of your product title, ensuring it’s optimized for both customers and search algorithms.

• Images: The tool reviews the images in your listing to see if they align with best practices for Amazon.

• Additional Criteria: Beyond these, Listing Analyzer also examines other elements that impact your listing’s performance, giving you actionable insights.

With the information provided by the tool, you can pinpoint areas where your listing needs improvement. 

For instance:

• If your bullet points are too short, you can add more details to provide better value to potential buyers.

• If your title lacks important keywords, you can adjust it to include those terms.

• If your images aren’t clear or engaging, you’ll know it’s time to invest in better visuals.

What’s more, you can analyze a competitor’s listing using this tool. 

This will help you gain insights into what’s working for their product and use that knowledge to enhance your own listing.

If you want to dive deeper into this and explore other tools, my Amazon Listing Optimization Free Course has everything you need to know.

Grow With My FREE Amazon Listing Optimization Course!

Marketing and Advertising

Helium 10 also offers tools designed to enhance your marketing efforts on Amazon India. 

Two standout tools in this category are Adtomic and Portals, both of which provide significant advantages for sellers looking to optimize their advertising and customer engagement strategies.

Adtomic

Adtomic is Helium 10’s solution for managing Amazon Pay-Per-Click (PPC) campaigns. 

It supports key ad types, including:

• Sponsored Products

• Sponsored Brands

These are the most common advertising formats available within Amazon’s PPC ecosystem. 

With Adtomic, you can streamline the management of these campaigns, ensuring you target the right audience and optimize your ad spend effectively.

If you’re new to Amazon PPC or want to learn advanced strategies, I recommend checking out the PPC Academy by Helium 10. 

Portals

Another marketing tool available in Helium 10 is Portals, a landing page builder that integrates seamlessly with your Amazon business. 

With Portals, you can create professional-looking landing pages for a variety of purposes.

Here’s how you can use Portals:

• Product Inserts: Include a QR code on your product insert that directs customers to your Portal page. For example, the page could prompt them to register their product warranty.

• Customer Engagement: Encourage buyers to provide their email addresses or other details for exclusive offers, updates, or after-sales support.

Portals make it easy to create these pages without needing additional software or expensive third-party services. 

Everything is built into Helium 10, saving you time and money while improving your marketing efficiency.

To explore these tools further, I recommend checking out the resources linked below.

Create Free Helium 10 Account Now & Get Best Coupons!  

• Use code VOVA10 to enjoy 10% OFF for life

• Use code VOVA6M20 to get 20% OFF your first 6 months

Watch My 200+ Helium 10 Tutorials Here! 

Operations

Helium 10 also provides powerful tools to streamline operations for Amazon India sellers. 

These tools are designed to help you stay on top of your listings and maintain strong post-purchase customer relationships.

Alerts

One of the most useful tools within the operations category is Alerts. 

As the name suggests, this tool sends you notifications whenever there are changes to your listing.

Here’s how Alerts can help you:

• If a negative review is added to your product, you’ll know right away. This allows you to respond promptly, either by addressing the customer’s concerns through Amazon’s messaging system or by taking other appropriate steps.

• If a hijacker takes over your listing, you’ll receive an immediate notification, so you can act fast to regain control.

• Alerts also notify you about changes in price, dimensions, or other key aspects of your listing that might impact your sales or performance.

Amazon listings can sometimes change unexpectedly, whether due to errors or reasons beyond your control. 

Alerts ensure that you’re always informed, so you can respond quickly and avoid potential issues.

Follow Up

Another excellent tool in the Operations category is Follow Up, which focuses on post-purchase interactions with your customers.

With Follow Up, you can:

• Request Reviews Automatically: This tool allows you to set up automatic review requests using Amazon’s official template. For example, if a customer purchases your gardening shovel, Follow Up can send a review request a few days later. This is fully compliant with Amazon’s guidelines.

• Customize Post-Purchase Emails: You can also create personalized email templates to engage with customers. Whether it’s thanking them for their purchase, offering tips for using your product, or providing support, these emails can help build trust and improve customer satisfaction.

Post-purchase marketing is a valuable way to foster customer loyalty and encourage positive reviews, and Follow Up makes it simple and effective. 

Just be sure to follow Amazon’s rules for customer communication to stay compliant.

Inventory Protector

Inventory Protector is a handy tool designed to help you manage purchase limits and prevent stockouts. 

This feature allows you to set a maximum purchase quantity for your products, ensuring that no single buyer can order too many units in one go.

Here’s how Inventory Protector helps:

• Setting Purchase Limits: You can specify the maximum number of units a customer can buy in a single order. For instance, if you set the limit to four units, no one will be able to purchase more than that in one transaction.

• Efficient for Large Inventories: While small shops can manage purchase limits directly through Amazon Seller Central, larger stores often find this process tedious. Inventory Protector simplifies the process by letting you set limits directly within the Helium 10 application.

This tool is particularly useful if you’re running discounts or promotions, as it prevents bulk purchases that could deplete your inventory quickly. 

It also protects against potential fraud or unusual purchase behavior.

To get the best results, adjust the maximum purchase quantity based on your product type and sales strategy.

Analytics

Helium 10’s Analytics tools offer actionable data to refine strategies and grow your business.

Keyword Tracker

The Keyword Tracker helps you track the performance of your keywords over time.

Here’s how it works:

• Track Positions: You can monitor where your product ranks for specific keywords. For example, your listing might rank:

• Position 3 on Page 1 for “gardening shovel with brown handle.”

• Position 10 on Page 1 for “best gardening shovels.”

• Position 40 on Page 3 for “gardening shovel metal.”

• Analyze Impact: If you’re running Amazon PPC campaigns, Keyword Tracker shows whether your ads are influencing your rankings for the targeted keywords.

This tool also allows you to track the keywords your competitors are ranking for, providing valuable insights to refine your strategy.

Market Tracker

Market Tracker is a tool designed to help you keep an eye on your niche. 

For example, if you’re selling gardening shovels, Market Tracker identifies your top competitors and tracks their performance.

Here’s what Market Tracker can do:

• Daily Updates: It continuously monitors your niche and suggests new competitors who are entering the market.

• Market Share Analysis: You can see your share of the market “pie” compared to your competitors.

• Identify Trends: If a competitor starts outperforming you, you can investigate why — maybe they lowered their prices, updated their images, or optimized their listings.

This tool provides invaluable insights, helping you stay competitive and adapt to changes in your market.

Market Tracker 360

If you want even more detailed insights, Market Tracker 360 is an advanced version of Market Tracker. 

It offers a broader overview of your niche and sub-niche, giving you deeper insights into your market’s dynamics.

Profits

The Profits tool is essential for understanding your true profitability on Amazon. 

It compiles data from various aspects of your business to give you a clear picture of your bottom line.

Here’s how it works:

• You input the cost of goods sold (COGS) for your products.

• The tool factors in your Amazon sales, refunds, and fees to calculate your actual profits.

With Profits, you can see if you’re making money on Amazon or if there are areas where you need to cut costs or improve efficiency.

To help you get a hang of these tools, I’ve included a playlist below that covers most of Helium 10’s features. 

Watch 200+ Helium 10 How-Tos Here! 

I've also got a free trial and the best discount offers for Helium 10, making it easier for you to explore these tools and apply them to your Amazon business.

Create Free Helium 10 Account Now & Get Best Coupons!  

• Use code VOVA10 to enjoy 10% OFF for life

• Use code VOVA6M20 to get 20% OFF your first 6 months

Final Thoughts

For Amazon India sellers, Helium 10 offers a comprehensive suite of tools to support everything from product research to marketing, operations, and profitability analysis. 

By using these tools effectively, you can stay competitive, optimize your business, and grow your sales.

I hope you found this guide helpful. 

If you have any questions or need further assistance, feel free to reach out using the comments section of this article's video. 

Wishing you success with your Amazon journey!

Best,

Vova :)