Decoding the Dilemma: Helium 10 vs ZonGuru - Your Amazon FBA Showdown

Vova Even Mar 26, 2024
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Table of Contents
  1. Decoding the Dilemma: Helium 10 vs ZonGuru - Your Amazon FBA Showdown

Disclosure: Hi! It's Vova :) Some of the links in this article may be affiliate links. I get a commission if you purchase after clicking on the link, this does not cost you more money, and many times I can even get a nice discount for you. This helps me keep the content free forever. For you. Thank you! :) 

Decoding the Dilemma: Helium 10 vs ZonGuru - Your Amazon FBA Showdown

Hey there!

Today, we're diving into the age-old debate: Helium 10 or ZonGuru?

Choosing the right Amazon FBA software can be a head-scratcher, right?

Related Read: 7 Best Software for Amazon Sellers - Streamline Your Business and Boost Profits

Well, worry not, because in this article, I'm going to unfold the mystery, helping you decide between the dynamic duo - Helium 10 and ZonGuru.

Now, for those who like to dig deep into the nitty-gritty, I've got you covered.

Below are two of my carefully curated playlists.

Within the first one, you'll find a treasure trove of over 100 videos on mastering Helium 10, and in the second one, a concise series of 20-30 videos for ZonGuru.

It's like a crash course in becoming a pro user for both.

But wait, there's more!

Let me sweeten the deal with free trial links for both Helium 10 and ZonGuru.

Dive in, explore, and figure out which one suits your Amazon FBA journey best.

And of course, because you're part of my awesome community, I've thrown in some exclusive discounts for Helium 10 and ZonGuru.

They're right there in the links above – don't miss out! 

Now, with years of navigating the Amazon trenches, let me break it down for you.

So, when it comes to tools, Helium 10 takes the crown.

Seriously, it's like the Swiss Army knife of Amazon FBA software.

Why, you ask?

Well, it's got a tool arsenal that's more stacked than your favorite bookstore's shelves.

And guess what?

I'm not just saying this; I'm living it.

As an active seller, I've experienced firsthand the game-changing tools Helium 10 brings to the table.

But don't just take my word for it – compare the tools by yourself.

Explore the landing pages, check out the tools, and you'll see what I mean.

Helium 10 is like having a buffet of Amazon FBA solutions right at your fingertips.

And as we step into ZonGuru's world, it's got some nifty features.

Like Helium 10, ZonGuru has also got your back when it comes to crucial aspects like product research.

However, in particular, it boasts not one or two, but a stellar lineup of at least five tools dedicated to making your product research journey a breeze.

Plus, when it comes to listing optimization, ZonGuru steps up its game with two robust tools designed to elevate your product listings to the next level – Business Dashboard (Business Metrics) and Keyword Tracker (Monitoring & Alerts).

Essentially, you get a front-row seat to the performance of your Amazon venture, ensuring you're always in the know about what's working and what needs a tweak.

And in short, everything you find in ZonGuru, you'll also uncover in Helium 10.

From product research tools to listing optimization and business metrics, Helium 10 has it all.

But guess what?

It doesn't stop there; Helium 10 also throws in some extra goodies that might just be the game-changer for your Amazon journey.

Yep, Helium 10 goes beyond the basics, offering you tools that ZonGuru might not have in its arsenal – yet.

Let's talk inventory management, for example.

Related Read: 5 Best Amazon FBA Inventory Management Software

Helium 10 steps into the ring with tools dedicated to keeping your inventory game strong.

Helium 10's inventory management software is like having a personal assistant making sure you're always on top of your stock levels.

ZonGuru might not have ventured into this territory just yet.

And here's a cherry on top – education.

Helium 10 goes the extra mile by offering the Freedom Ticket course.

Related Read: Honest Review Of The Freedom Ticket 3.0 Course By Helium 10

Now, it's not a tool per se, but think of it as a golden key that unlocks a wealth of knowledge.

This comprehensive course is like a seasoned mentor that guides you through the nuances of the Amazon landscape.

Sure, ZonGuru has its fair share of tutorials, providing valuable insights into optimizing your Amazon journey.

It's like having a friendly guide walking you through the steps.

But here's where Helium 10 flexes its muscles.

The Freedom Ticket course is like attending Amazon FBA university, with lessons crafted by experts who've been in the game for years.

Now, here's a neat trick.

Learn the ropes with Helium 10's comprehensive course, and then, if you wish, seamlessly transition into using ZonGuru.

It's like getting the best of both worlds – learning from the masters and fine-tuning your strategy with the tools both platforms offer. 

However, education itself is mainly a Helium 10 forte.

It goes beyond the basics, offering an A to Z educational experience.

In this vast landscape, you'll also encounter Refund Genie, a gem nestled in the Helium 10 Operations segment.

Read More: Helium 10 Refund Genie vs Seller Locker vs Refund Sniper Review

So, what's the buzz about Refund Genie?

Think of it as your trusty companion in the realm of inventory operations.

It helps you get compensated for lost or damaged inventory.

Imagine effortlessly reclaiming funds that might have slipped through the cracks.

Refund Genie is a game-changer for every Amazon seller.

But let me sidestep for a moment because there's more to explore in the reimbursement game.

Another ace up your sleeve is Getida.

Related Read: Getida Review - What Is It And How It Works

This powerhouse tool is all about securing those Amazon reimbursements.

I've been utilizing it for a while, and let me tell you, it's been a game-changer in optimizing my reimbursements.

As a bonus, below is a button for you.

Click on it to explore Getida's free account option, and I've got a special offer waiting for you inside.

Plus, below is a review to help you grasp the full potential of this tool.

It's like having a secret weapon in your arsenal for maximizing your Amazon returns.

So, Getida is a must-have reimbursement tool but, as I mentioned, Helium 10 has an arsenal of tools.

Now, let's talk about pricing because the real plot twist comes down to it.

Helium 10 lays out three cool plans: Starter, Platinum, and Diamond.

Related Read: How Much Does Helium 10 Cost - Detailed Guide With Discounts

I'll focus on the monthly subscription.

And if we glance at ZonGuru's offerings, here, we've got two plans: Researcher and Seller.

Related Read: ZonGuru Pricing And Price Review

Monthly billing tells us Researcher is priced at $49, while Seller comes in at $79.

ZonGuru caters to different needs with these two plans, providing flexibility for sellers at various stages of their Amazon journey.

The real showdown begins when we compare the plans.

On Helium 10, the first subscription plan is Starter.

It offers a budget-friendly option at $39, making it a steal for the range of tools it offers.

It's like dipping your toes into the ocean of possibilities without breaking the bank.

Helium 10 Platinum steps up at $99, offering a robust package that's more expensive than ZonGuru but packs a punch with its extensive toolset.

And for those aiming high, Helium 10 Diamond is the heavyweight at $279, providing the most comprehensive toolkit in the lineup.

But the real magic happens when we sprinkle a bit of discount fairy dust into the mix.

Helium 10 has offered me two unique coupons that you can use.

First, you can apply the VOVA10 code to get a cool 10% off.

Alternatively, you can use VOVA6M20 – a code that opens doors with a 20% discount for six whole months.

It's like having a golden ticket to FBA success.

Now, while the allure of 20% off for six months is tempting, the wise choice longterm might be VOVA10.


Because it's the gift that keeps on giving – a lifetime 10% off.

Think about it as a long-term investment in your Amazon journey.

As an example, let's peek at the Starter plan.

Originally $39, now just $36 – a great a steal for a lifetime!

But hold on, ZonGuru enthusiasts, I've got something special cooking for you too.

Discount details for ZonGuru are in the works, and trust me, I'm aiming for the best ones to sweeten the deal.

In the meantime, let's take a detailed stroll through the pricing pages, which are linked below.

Let's start with Helium 10 and have a detailed review of its price plans. 

Focusing on the smallest plan – Starter – it's the gateway to the world of Helium 10.

The cool thing about this plan is that for just 36 dollars a month (after applying my discount code), it comes with a golden ticket, the Freedom Ticket course.

This A to Z course is like the compass guiding you through the maze of Amazon FBA.

Think of it as an investment in your education without the hefty price tag.

Sure, investing in pricier courses like the Freedom Builder Bootcamp by Jungle Scout, priced at a whopping thousand dollars, is a solid idea.

I've personally delved into it and even provided a Freedom Builder Bootcamp review below.

However, if you're eyeing a more budget-friendly yet comprehensive option, Helium 10's Starter plan is your go-to.

It's like getting a valuable education package bundled with your toolset.

But, here's the fine print: as it's a subscription model, if you cancel the plan, you lose access to the course.

It's a bit like renting a library book – you get it while you're subscribed, and once you cancel, it's off your digital bookshelf.

Comparatively, some pricier courses offer lifetime access, but with Helium 10, you're paying a fraction of the cost each month.

It's a trade-off worth considering, especially if you're mindful of your budget.

Now, let's dissect the Starter plan further.

Education aside, it doesn't shower you with an abundance of tools.

What you do get is the Chrome extension – Xray, a handy companion for product research.

It's like having a magnifying glass to unveil the secrets of potential products.

Helium 10's Xray extension is similar to the Chrome extension ZonGuru offers with both its plans.

But, and it's a noteworthy 'but,' ZonGuru's Researcher and Seller plans are like the all-you-can-eat buffet of product and keyword research tools.

They go beyond what Xray offers, providing you with a comprehensive suite to elevate your research game.

For the Helium 10 Starter plan, you don't get that abundance.

It's like an appetizer platter.

You get a taste of what's available, but it's not the full feast.

Sure, there's a silver lining – the Freedom Ticket course.

And there's a Sales Tracker as well.

With this tool, you can peek behind the curtain of your sales, understanding if you're cruising in the green or need a course correction.

It's a valuable insight, but the Starter plan keeps everything else on a bit of a leash.

Now, let's turn our attention to the Platinum plan.

Starting at $99, but with a discounted price of $90, it's the step up that unlocks the treasure chest.

Platinum gives you the keys to most of Helium 10's tools, lifting the limitations you encountered in the Starter plan.

It's like upgrading from a single-room apartment to a spacious house – it has more tools, more features, and more freedom to explore the full potential of Helium 10.

But if you want the VIP treatment, enter the Helium 10 Diamond plan.

It's the crown jewel of Helium 10.

Related Read: Helium 10 Platinum vs Diamond Plan: What's Best for You?

This plan is the home to all the tools in Helium 10's arsenal.

It's like having a master key that opens every door, revealing a world of possibilities for your Amazon FBA journey.

Next up, let's talk pricing for ZonGuru.

The Seller plan, priced at $79, is essentially the counterpart to Helium 10's Platinum.

It's the full package, offering everything ZonGuru can bring to the table.

However, there's a catch – this price is for those with 1 to 20 SKUs.

If you're rocking a bit more, the cost might edge a bit higher.

Helium 10 doesn't impose a cap on the number of SKUs you can manage.

It's a wide-open playing field.

But some tools might have their own limitations.

And if you're hitting the big leagues with an enterprise-level operation, you can reach out to Helium 10.

They can tailor a service for you, although, fair warning, it might come with a heftier price tag.

After all, they're not just handing you tools; they're handing you tools fit that for a big enterprise.

The same goes for ZonGuru – if you're in need of enterprise solutions, have a chat with them.

And here's a tip: drop my name (Vova Even) into the conversation.

It's not just a friendly mention; it might score you a sweet deal, and hey, I'll get a little kickback.

It's a win-win, so thank you in advance if you choose to go that route!

Back to the plans, the Seller plan for ZonGuru is set at $79.

It's the package deal that encompasses all ZonGuru can offer.

As I mentioned, this plan is a counterpart to Helium 10 Platinum, which is priced at $99.

The price is a bit more but Platinum is the most popular plan in the Helium 10 lineup – for good reason.

At this price point, you're getting access to a majority of Helium 10 tools.

But, some tools, like Helium 10 Xray for Walmart, might be missing from your toolkit.

Also take Advanced Brand Analytics for instance – it's not on the menu for Platinum users.

Refund Genie is also missing.

If you need this tool, you need to spend at least $279 per month by subscribing to the Diamond plan.

Essentially, it boils down to this: what's in your toolkit, and what do you really need?

If you're eyeing all the bells and whistles, those exclusive offerings in the Diamond plan might be calling your name.

Similar choices unfold on the ZonGuru side – do you go for the all-inclusive plan or something more tailored to your needs?

You can watch the tutorials I shared in the beginning to make an informed decision.

They'll work as your roadmap to understanding the ins and outs of these tools.

Now, if you're stepping into the Amazon FBA arena as a complete beginner, my advice is to consider the Starter plan.

The highlight here is the inclusion of the Freedom Ticket course which is a comprehensive guide from A to Z.

As you progress through this course, you might encounter tasks that call for the capabilities of the Platinum plan.

Although the Starter plan still allows you to tackle these tasks, upgrading to Platinum enhances your toolkit, making the process smoother and more efficient.

It's an investment of $99, and in return, you not only get the course but also a more robust set of tools at your disposal.

However, it's worth noting that while the tools are plenty, there won't be this dedicated A to Z course bundled with the Platinum plan. 

Both Helium 10 and ZonGuru offer generic tutorials that provide a roadmap on how to navigate through these respective platforms.

If you're ever stuck, watching them can give you a hint about what needs to be done.

Now, as someone who has been in the Amazon FBA game since 2017, my experience has mainly revolved around Helium 10, and I've recently delved into ZonGuru.

Why the preference for Helium 10?

Well, familiarity plays a role – I've been using it for years, and I'm currently on the Diamond plan.

However, it's not a one-size-fits-all situation.

Your choice between Helium 10 and ZonGuru might hinge on various factors, including your specific needs and budget considerations.

If you're just starting, dipping your toes into the Amazon FBA waters, the Starter plan could be a wise initiation.

It gives you a taste of the tools and includes the valuable Freedom Ticket course.

But again – don't just take my word for it.

Consider delving deeper into the rabbit hole of Amazon FBA knowledge by yourself.

Knowledge is power, and the info I shared in this article are your gateway to a wealth of insights.

Learn, explore, and discover the tools that best align with your Amazon FBA strategy.

As you embark on your Amazon FBA journey, I wish you the best of luck and a life filled with success and happiness.

Bye for now, and happy selling! :)

Table of Contents
  1. Decoding the Dilemma: Helium 10 vs ZonGuru - Your Amazon FBA Showdown

Disclosure:  Hi! It's Vova :) Some of the links in this article may be affiliate links. I get a commission if you purchase after clicking on the link, this does not cost you more money, and many times I can even get a nice discount for you. This helps me keep the content free forever. For you. Thank you! :)